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Verb: to use something to maximum advantage. 

More exposure, more sales, more impact. 

They can all be achieved step by step.

Or you can achieve those results leap by leap. 

Both will get you to the same end. One is just a little faster. 

How can you leap though?

With the help of a little leverage. 

Connections, relationships, joint partnerships, or a simple act of service. 

What kind of leverage do you have access to?

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